Germany’s prostate awareness project, directed by Charly Stadler for Blue Ribbon Germany and developed with the agency Jean Riggo, takes a hilariously heartfelt look at prostate cancer awareness. The film introduces “BROSTATA,” the ultimate sidekick, always by a man’s side—from masturbation to sex scenes and awkward doctor visits.
Our contribution: the anthem, “Die Allerbesten Bros”, the ultimate bros, a nostalgic 90s rap track filled with bromantic swagger, cheeky energy, and earworm-worthy rhymes. The song features a voice transformed with cutting-edge AI tools to create an uncanny “wait, I know this guy!” Berlin rapper vibe. It’s a playful, meta twist that amplifies the humor and ensures the message sticks long after the beat drops.
The anthem lives as a standalone celebration of bro culture, with infectious beats and witty lyrics, but perfectly highlights BROSTATA’s over-the-top bond with the protagonist. It amplifies the film’s humor and charm while making its awareness message entertaining and unforgettable.